Sunday, 18 September 2011


The Brief


1. A promotion package for the release of an album, to include a music promo video, together with two of the following three options: 
  • a website homepage for the band;
  • a cover for its release as part of a digipak (CD package); 
  • a magazine advertisement for the digipak (CD package).


All material for all tasks to be produced by the candidates with the exception of acknowledged non-original sound or image material used in a limited way in video/radio work. Further guidance will be available in the support materials. For music video, permission should be sought from the artist for use of the audio track.

The centre will be expected to allocate marks according to four levels for each of three categories: 
  • Research and Planning 
  • Construction
  • Evaluation

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